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Why You Need to Have Buyer Personas First

2019 July 17 14:08 GMT-06:00

A buyer pesona, or your ideal client, is absolutely necessary before you create any piece of content.

I'm talking about before doing any email sequences, LinkedIn outreach campaigns, and blogs, know who your ideal client is.

For us in the IT managed service provider space, it is the top three decision makers at an MSP.

Who are your buyer personas? Please comment below.

Islin Munisteri
Written by Islin Munisteri

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