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Business to Human Growth Agency

A holistic approach to your customers' journey 

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Struggling with your marketing, sales, or service infrastructure?

Building the necessary technology infrastructure for a complete and enjoyable customer journey can be a tedious process. This process is core to your business's success and is likely not something you want to allocate internal resources to.

Smarketing is hard, but a business shouldn't struggle because it doesn't have the marketing plan it deserves. 

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Return on Investment

Are you getting the 5x return on investment on your marketing spend? 

Engagements

Are you seeing key stats drop in engagement with your brand? 

Communication

Are you speaking to your customer's pain points and offering value at the right time?

Growth

Do you have a clear path for growing your business, with leads turning into customers? 

 

What is Business to Human Marketing?

Marketing focused on customer experience! 

With all the noise people are consistently inundated with, it is hard for them to pay attention to every bit of information.  Companies have to try harder and harder to get their content noticed. For Theia Marketing, B2H marketing means a unique focus on the customer journey's human component and making sure the customer gets the best experience possible. We translate this experience on to our clients' customers. 

Why not B2B or B2C? 

Business to Business (B2B) and Business to Consumer (B2C) marketing both lose sight of the end objective; the person that ends up choosing to use your product or service is ultimately a human. And, like humans, they demand to be treated with respect and dignity. And they choose to work with your company because you help them with their problem. 

Think back to a company you worked with 10 years ago and you hated the experience as the person buying their services, are they still around today? If they are how are they doing as a company, are they on the same direction? Most likely they have changed their attitude. 

 

Your business growth guides

The owners of Theia Marketing are engineers. We are highly technical, and terms like MQLs (marketing qualified leads) and CPS (cost per sale) don’t scare us. TLA's run in every industry and marketing is full of them. We know them all.

We leaped into marketing because we are driven by making a sizable difference to your bottom line. When we start working with you, we look at your business holistically. We believe in employing the Strategy First methodology before using any marketing tactics. If you put the cart before the horse, you cannot get to where you are going. 

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Strategy First

The Inbound Way

Grow your company systematically. Go from overwhelmed to focused over a two-day in-person workshop or a one-month online engagement. Learn how buyer personas, customer journey, and a content calendar leads to increased leads and demand generation. 

Don't want to implement the strategy we outlined? Don't worry. We can implement your marketing strategy for you and work with your internal teams, providing marketing collateral, sales enablement content, and other materials for long sales cycles to win the client. 

inbound marketing flywheel
We are so glad we chose Lotus as our wedding photographer. Their professionalism, attention to detail, and beautiful photos made it so easy to work with them and they captured such amazing memories that we will cherish for the rest of our lives. We had a wonderful engagement shoot with James, who helped us look natural and have fun throughout, and our happiness shines through in our photos. For our wedding day, we had Vince and James as a team. Vince stuck to me throughout the day and did a great job capturing the candid joy and moments of the day. James took artistic shots and helped coordinate our poses. Both of them played with light, angles and the different areas throughout our venue to create a holistic album of photos and video footage. Overall, the Lotus team was an absolute pleasure to work with and I would recommend them and their talent for any bride!
Reena K Facebook
I can’t even put into words how thankful I am to have had Justin and the Lotus Photography team be apart of our special day. From the moment my husband and I met Justin we hit it off. Justin understood our vision, listened and surpassed our expectations. He and his team were professional, timely and always a phone call away. Their creativity and ability to capture some of our most treasured memories was flawless. I can’t express my gratitude enough. I highly recommend them to anyone who is looking to capture their beautiful moments with a professional team. -Jenna & Mike B.
Jenna B The Knot
Lotus is the most amazing photographers and talent videographers we have ever met. Justin and his crew are amazing. Photos are usually a bit exhausting but we might have to say we had just as much if not more fun with these guys than our guest! They made our rainy wedding day the brightest and most beautiful journey we could ask for. If you are wise book them! We hope to make more memories and explore new life steps just so that we can hire them and see them again! We love love love them. Five stars is not enough
Dominique Cecilia Facebook
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Growth is a marathon, not a sprint

We function as your outsourced, virtualized marketing, sales, and support department. We work with your company on an ongoing basis to keep you growing your business. With our reporting, monitoring, and one-on-one meetings, we discuss how your marketing is enabling sales and how your sales are supporting your marketing. 

 

How to Get Started: 

1. Schedule a discovery call

Let's talk about your challenges and see if we're a good fit. 

2. Strategy for your growth

We put together a plan for execution. 

3. Execute the growth strategy

We execute the plan, changing course as the data tells us, and we meet with you on a certain cadence. 

Schedule a Meeting

 

Why Theia Marketing? 

At Theia Marketing, we are family first, and we only work with the people and companies that we want to be part of that family. Our team always strives to give our clients the best possible results and never engage in deceptive marketing practices. Our goal is to see your business grow and run as smoothly as possible. 

If we decide to go separate ways at some point, we work to keep the separation process as painless as possible. Our team will work with your new marketing team, whether internal or a competitor, to get all of your assets transferred over. No Games!

Interested in learning more? 

 

Partner-Status

HubSpot Solutions Partner

We have partnered with HubSpot to give us the ability to offer our customers first-class service. While other marketing businesses may partner with other software solutions we have found that none of them have been able to deliver the level of results that have been possible with HubSpot.

Advantages
  • Amazing employee adoption
  • Crystal clear customer journey
  • Outstanding performance monitoring
  • Unheard of ROI
 

Our Clients Love Us!

Don't take our word for it. Have a look at some of the amazing reviews we have recived.